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Business Backups: The 3-2-1 Strategy

· Updated on · · #backups #3-2-1 #continuity

A single hard drive failure can destroy years of work. The 3-2-1 strategy can save you from going under.

What is the 3-2-1 strategy?

  • 3 copies of your data (the original plus 2 copies)
  • 2 different types of media (local plus cloud)
  • 1 copy off site (a remote location)

Why backups fail

  1. They are never tested (40% of cases)
  2. Copies sit in the same physical place (30%)
  3. There is only one backup (20%)
  4. Backups are stale or corrupt (10%)

Backup types by company size

Small company (1–10 employees)

  • Google Drive/OneDrive for documents
  • Automatic weekly backup to an external drive
  • Monthly copy stored off site
  • Cost: €50–100/month

Medium company (11–50 employees)

  • NAS in the office with RAID
  • Daily backup to the cloud
  • Backup server at a second location
  • Cost: €200–500/month

Large company (50+ employees)

  • An enterprise backup system
  • Real-time replication
  • A secondary data centre
  • Cost: €1,000–5,000/month

Backup frequency by data type

Critical (hourly)

  • Customer database
  • Invoicing systems
  • Configuration files

Important (daily)

  • Working documents
  • Corporate email
  • Source code

Normal (weekly)

  • Media files
  • Archived documents
  • System logs

For small companies

  • Carbonite Safe: automatic cloud backup
  • Acronis Cyber Backup: complete and straightforward
  • Backblaze Business: affordable and reliable

For medium companies

  • Veeam Backup: the industry standard
  • Commvault: enterprise management
  • Rubrik: a modernised take on backup

For large companies

  • IBM Spectrum Protect: enterprise grade
  • Dell EMC Data Protection: full integration
  • Veritas NetBackup: maximum scalability

Disaster recovery plan

RTO (Recovery Time Objective)

  • Critical: 1–4 hours
  • Important: 4–24 hours
  • Normal: 24–72 hours

RPO (Recovery Point Objective)

  • Critical: 15 minutes
  • Important: 1 hour
  • Normal: 24 hours

Recovery procedure

  1. Assess the incident (15 min)
  2. Activate the plan (30 min)
  3. Recover critical systems (1–4 hours)
  4. Verify integrity (1–2 hours)
  5. Resume operations (varies)

Recovery testing

Monthly: restore random files Quarterly: a full recovery drill Annually: a complete disaster recovery test

  • GDPR: backing up personal data is mandatory
  • SOX: 7-year retention for financial data
  • HIPAA: encrypted backup for medical data

A business backup checklist

✅ A complete inventory of critical data ✅ Classification by importance ✅ RTO/RPO defined per system ✅ Tools selected ✅ The 3-2-1 strategy implemented ✅ Backups encrypted ✅ Recovery tested regularly ✅ Procedures documented ✅ The IT team trained ✅ Annual review of the strategy

Signs your backup needs work

  • You have not tested a recovery in 6+ months
  • You only have one copy of your data
  • The backup lives in the same building
  • Restoring takes you more than 4 hours
  • The process is not documented anywhere
  • The team does not know how to recover data
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